I have got to get on my soap box now...this is just unreal to me...
I'm sitting at work today and decide to check on what the competiting stations' websites are looking like in my market. I go to check out what my old station is up to and see new weather graphics...
"Not bad," I say to myself. Though later I notice they've changed the station logo... Ok, this logo sucks...but whatever. My old boss at that station had made a rather nice logo a few years ago to use when the current owners bought...but they didn't want to use it. My suggestion is this would have been the time to use his stuff!
Anyway, I call my Dad and tell him to watch at 6 to see what they've done. He decides to record the whole thing for me (how entertaining this was).
I get home and he and my Mother tell me "You've got to see this!" He rewinds and low and behold...new animation, music and lower thirds...right out of the early 80's!!!
They are TERRIBLE!!!!! The music SUCKS!!!! Whose decision was this?!?!?! The station's up the road will most definitley be laughing more at them when they see this... You can only use the color YELLOW so much in broadcasting, but not ALL THE FREAKIN' TIME!!
I heard better news music in the 90's! I know I left that station with more than one news-music package that sounded much better then that garbage! The opens for weather and sports are EXCEPTIONALLY bad...the happy "out in a forest at sunrise in front of a lake" music doesn't do well with sports, nor does it do well with weather!
I think I could have plucked out a few nice chords on a casio keyboard and came up with better music! My earlier work with photoshop looked much nicer then this crap!
Why am I concerned?? Even though I was surrounded by idiots in certain departments I did try to leave a nice legacy...small things that would try and make them look a little more professional. Some things didn't do so well, but others did... I demanded a standard look to everything...even a standard sound in regards to music!!! Everything matched as well as it could (considering the circumstances). I really hope the new man in charge and my old boss weren't that crazy about these graphics and music. I'd expeced more from these folks... If this is what they're going to try and sell, you won't see me back at home any time soon!!!!!
Ok, off the soap box, I have big things planned for my current station's web site...stuff that will most likely give me almost complete job security... I can see the hits going up even more between now and January...stay tuned, more at 6! ;)
Thursday, November 03, 2005
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1 comment:
:) you make me laugh...almost as much as seeing that new wx open for the first time!!! ..and at first the sports open didn't have gary's mug on it...THAT is funny stuff!!
I was just telling Lori that the whole music scheme is more aliken to a circus than a news station...it's WAY to happy for news. I'm kinda liking the fullscreens but the lower thirds...WTF?? There's Media Solutions for you...
I agree, I'm not totally sure where the final line was drawn but a bad (or many bad) desicions were made on this new scheme. My favorite...did you notice the new wipes? with yellow instead of white glow...blach..hideous (a certain director's/supervisor's idea..)
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